technology

PODCAST EPISODE #29: Clive Thompson, writer, Smarter Than You Think

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Reading Clive Thompson is a markedly different experience than hearing Clive Thompson.

On paper (or more likely, online), his work is measured and precise. The freelance journalist has written about technology and language for Wired, New York Times magazine, the Washington Post, and a handful of other publications. He is the author of Smarter Than You Think, a terrific book about how technology has affected the way we think, remember, and operate — for the better.

I have already written about Thompson twice this year for a pair of noteworthy stories that pair appreciation for history with enthusiasm for the future. In each article, he appears in full command of the language he studies so much, and his energy hits home largely because it is harnessed and presented in such a thoughtful way.

In an audio interview setting, that energy comes unbound.

Thompson joins me on Episode #29 of the Telling The Story podcast, and he comes ready to play. Discussing the evolution of language, his career as a writer, and his advice for aspiring journalists, Thompson blazes through sentences with nary a breath in-between. He carries a passion that extends everywhere, from extolling the virtues of AOL Instant Messenger to testifying his love for guitar pedals.

In other words, if you hold on tight to this interview, you will enjoy the ride. And you will gain some great insight from one of the more decorated and enjoyable writers working today.

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3 GREAT STORIES: Starring the new iPhone, Netflix, & the Apple Store

Every week, I shine the spotlight on some of the best storytelling in the business and offer my comments. “3 Great Stories of the Week” will post every Monday at 8 AM.

I have always been fascinated by how big-name corporations try to predict the future.

This is especially true when it comes to technology.

With the tech world changing so rapidly, I continually find myself interested in how the big names in that business try to stay ahead of the curve. Some — like Apple — always seem to be on the right side of that wave. Others always seem to be playing catch-up.

I read three articles this week that offered an enlightening window into two major companies: Apple and Netflix. If you use their products, you will enjoy these pieces.

The secret of iOS7  (9/19/13, I, Cringely): The best tech writers are able to present their own visions of the future. In this case, technology journalist Mark Stephens — known by his pen name, Robert X. Cringely — delivers his predictions about Apple’s predictions.

Cringely dissects the release of Apple’s new iPhones and iOS7 operating system, positing a beautiful theory on where the ground-breaking company might be headed next:

Here’s what I think is happening. At the very moment when Apple critics are writing-off the company as a three- or four- or five-hit wonder, Apple is embracing the fact that desktop computers only represent about 15 percent of its income, making Apple clearly a mobile technology company. As such, it is more important for Apple to expand its mobile offerings than its desktops. So Apple in a sense is about to make the Macintosh deliberately obsolete.

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