ABOUT THE AUTHOR
Matt Pearl is an 19-time SE Regional Emmy-winning and five-time Regional Edward R. Murrow Award-winning reporter for WXIA-TV, the NBC affiliate in Atlanta, Ga. He specializes in human interest pieces and does features regularly for “The Moment”, aimed at being the day’s most unforgettable and emotional stories. During his career, Matt has served as a correspondent from the 2008 Democratic Convention, the 2010 Gulf oil spill, the 2010 and 2014 Winter Olympics, and the 2016 Summer Olympics. His stories have appeared on CNN, MSNBC, The Weather Channel, and most recently NBC Nightly News. In 2013, 2014, and 2015 he was named the NPPA National Solo Video Journalist of the Year. In 2016 he authored The Solo Video Journalist, a how-to book for aspiring storytellers and multimedia journalists, through Routledge and Focal Press.
Matt graduated from Northwestern University’s Medill School of Journalism and worked at affiliates in Sioux City, Iowa and Buffalo, NY before taking his current position in Atlanta. He started the “Telling the Story” blog in February 2013.
ABOUT THE BLOG
The following is an excerpt from “The Storyteller’s Manifesto”, Matt Pearl’s first entry of the Telling the Story blog.
As media change, one thing remains constant: storytelling.
I have heard the following adage more than a few times: “If you can tell a good story, you will work forever in this business.” I believe that statement; ultimately, journalism is about knowing to connect with others. Whatever the story, a journalist – or anyone, for that matter – has to know how to best reach his or her audience; if the audience does not care, the story will not make an impact.
To that end, I decided to start this blog: a continuing look at how we tell stories. I will offer commentary, links to great stories, reflections on deeper issues, and thoughts on my own work. I am excited to hear your thoughts, as well. If you see or read a great story, e-mail me at firstname.lastname@example.org. I look forward to hearing from you.
Mostly, I am excited to tackle the concept of storytelling. It is the one part of journalism that is not going anywhere.