neima abdulahi

PODCAST EPISODE #78: Neima Abdulahi, culture reporter, WXIA-TV & more

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The first time I met Neima Abdulahi, it was her first week at our station, WXIA-TV in Atlanta, and I was asked if she could shadow me for a day.

But I quickly learned: Abdulahi is nobody’s shadow.

She grew up in Atlanta and returned professionally three years out of school. As a one-woman crew, she turned daily stories like everyone else, but she kept her eye on a grander goal: becoming a voice for the city she loved, the music she embraced, and the many cultures she represented. She produced a half-hour special about the Atlanta hip-hop scene. She did a longform story about Migos. She looked back with relentless reports on the infamous Atlanta child murders of 1979-81. This summer, she provided some of the most thoughtful and textured coverage of the death of civil rights icon John Lewis.

Abdulahi is an example on how to develop and amplify your voice. But she hasn’t just done so on-air. She has used that momentum to build up an online following, specifically on Instagram, that has allowed her to go part-time at WXIA while freelancing at places like VIBE Magazine. She approaches social media with a marketer’s mentality and a willingness to experiment and adapt to the demands of her audience.

She is my guest on Episode 78 of the Telling the Story podcast.

I’ve been a huge fan of Abdulahi for a long time, and I appreciated her taking the time to share her story. I’m also excited that she’s among the MMJs I interviewed for my new book, The Solo Video Journalist, 2nd Edition, which is now available for purchase. Both the podcast and the book are worth your time.

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Introducing The Solo Video Journalist, 2nd Edition, an updated how-to guide for aspiring MMJs

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I used to be an anomaly.

When I arrived in the 10th-largest market in the country, I was one of the few who worked as a solo video journalist – or a reporter who shoots and edits my own stories. There were maybe a handful of us, and the newsroom wasn’t geared towards our interests.

More than a decade later, the state of my newsroom – and most others – has been upended.

According to the latest RTDNA survey, more than 90% of local TV newsrooms use solo video journalists – or multimedia journalists, or MMJs. More than half of newsrooms in market 51 or lower use “mostly” MMJs, and four out of five newsrooms in Top 25 markets use them in some way. Soloists are no longer a position of the future; we are present across the board in local news, and we’re finding opportunities beyond broadcast as well.

But for a long time, no book existed that offered a comprehensive overview of the position and gave instructions and advice specifically designed for it.

That’s why I wrote one.

Four years ago, I announced the release of The Solo Video Journalist, which featured interviews with nearly a dozen MMJs and broke down every step of the solo storytelling process, from shooting to interviewing to writing to editing.

Today I’m thrilled to announce The Solo Video Journalist, 2nd Edition, with more interviews, significant updates, and advice tailored to the updated landscape of video journalism.

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