heidi wigdahl

PODCAST EPISODE #47: Heidi Wigdahl, solo video journalist, KARE-TV

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I’ll always remember the first time I was asked to speak at a major storytelling conference.

I flew to Minneapolis/St. Paul in 2014 to talk about solo video journalism at the Ignite Your Passion workshop. It immediately became one of the most joyous and fulfilling experiences of my career, and it sparked an evolution that led to me co-directing a similar workshop two years later.

This past fall, Heidi Wigdahl received that same opportunity.

The KARE-TV MMJ discussed the do-it-all process with Twin Cities colleague Adrienne Broaddus and WITI-TV’s Jonathon Gregg. She cherished the opportunity to reach a regional audience of solo video journalists, many of whom are — like her — in their 20s.

Wigdahl has a pretty impressive story to tell. She has risen up the ranks from Rochester, Minn. to Knoxville, Tenn. to her current location, Minneapolis/St. Paul. She now works at a station that is widely respected for the storytelling acumen of its reporters, photojournalists, and MMJs.

Wigdahl is my guest on Episode #47 of the Telling the Story podcast.

We discuss a wide range of topics but focus on one of the biggest logistical struggles for many MMJs: how to dress for the twin challenges of appearing on-air and shooting quality video. I interviewed Wigdahl about that topic for my new book, The Solo Video Journalist, available now through Amazon, Barnes & Noble, and the publisher’s web site.

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Introducing “The Solo Video Journalist”, my how-to book for aspiring MMJs

I am a television news reporter for the NBC affiliate in Atlanta, Ga., the 10th largest TV market in the country. But I am also my own photographer, shooting and editing the video that becomes my pre-produced reports. From the start of my day to the finish, I am almost always on my own.

And I represent a growing reality in TV news.

The term “multimedia journalist” gets thrown around in the news business, but in television it has a clear meaning. It refers to a journalist who produces a report from start to finish, combining the jobs of a traditional reporter (researching, interviewing, writing) with those of a traditional photographer (shooting, editing). We now occupy a substantial part of TV newsrooms; per the latest survey, roughly nine of every ten local network affiliates use them in some capacity. When aspiring television journalists go to college, they are warned they will almost certainly start their careers – and likely spend a good chunk of them – as one-woman and one-man bands.

Yet no book exists that offers a comprehensive overview of what the job entails, with the insights and authorship of journalists working in the business.

So I wrote one.

I am proud and excited to announce the release of The Solo Video Journalist, available now on Amazon and Barnes & Noble. It is a how-to guide for a position in TV news that is long overdue for such analysis: the multimedia journalist, or MMJ.

(… or backpack journalist, or VJ, or any number of titles bestowed upon this position through the years. I went with “solo video journalist” because I think that term most accurately describes the job: producing video stories and journalism on one’s own.)

I have held this title since I entered the business more than a decade ago, and I have remained astounded at the lack of explicit instruction exists for those who do it. So many, both inside and outside the business, continue to envision newsrooms full of traditional reporters and photographers, neglecting the vital role MMJs have come to play.

The reality is far different.

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