greg bledsoe

PODCAST #86: Greg Bledsoe, solo video journalist, on the Family Geography Project

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When I started this podcast nine years ago, I assumed at some point I would interview Greg Bledsoe.

At the time he was the reigning two-time NPPA national Solo Video Journalist of the Year. He was one of the most talented photojournalists in the country AND one of the most talented writers in the country. His work gleamed with empathy.

I eventually reached out to Bledsoe for an interview for my book, The Solo Video Journalist. I met him in his home city of San Diego and asked him all about his gear: what he used, how he stored it, and how he found time to manage and maintain it amidst his many responsibilities. Bledsoe was generous with both his time and his tremendous knowledge.

The book’s second edition came out in the fall of 2020, shortly before he took the biggest leap of his career.

Bledsoe had worked at KNSD in San Diego for roughly two decades. He had risen up the ranks to morning show anchor and enterprise reporter. But last year he decided to embark on a long-held dream: to travel the country for a full year and visit all 50 states with his wife and two children.

He’s ten months into the journey now. It’s called the Family Geography Project, and it includes dozens of stories Bledsoe has produced through the trip.

Bledsoe is my guest on Episode 86 of the Telling the Story podcast.

The Family Geography Project – and the sharp career break it has required – is fascinating. But  just as compelling is Bledsoe’s advice on storytelling, managing gear, and simply taking chances. As always, it’s a worthy listen.

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Introducing The Solo Video Journalist, 2nd Edition, an updated how-to guide for aspiring MMJs

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I used to be an anomaly.

When I arrived in the 10th-largest market in the country, I was one of the few who worked as a solo video journalist – or a reporter who shoots and edits my own stories. There were maybe a handful of us, and the newsroom wasn’t geared towards our interests.

More than a decade later, the state of my newsroom – and most others – has been upended.

According to the latest RTDNA survey, more than 90% of local TV newsrooms use solo video journalists – or multimedia journalists, or MMJs. More than half of newsrooms in market 51 or lower use “mostly” MMJs, and four out of five newsrooms in Top 25 markets use them in some way. Soloists are no longer a position of the future; we are present across the board in local news, and we’re finding opportunities beyond broadcast as well.

But for a long time, no book existed that offered a comprehensive overview of the position and gave instructions and advice specifically designed for it.

That’s why I wrote one.

Four years ago, I announced the release of The Solo Video Journalist, which featured interviews with nearly a dozen MMJs and broke down every step of the solo storytelling process, from shooting to interviewing to writing to editing.

Today I’m thrilled to announce The Solo Video Journalist, 2nd Edition, with more interviews, significant updates, and advice tailored to the updated landscape of video journalism.

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Introducing “The Solo Video Journalist”, my how-to book for aspiring MMJs

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I am a television news reporter for the NBC affiliate in Atlanta, Ga., the 10th largest TV market in the country. But I am also my own photographer, shooting and editing the video that becomes my pre-produced reports. From the start of my day to the finish, I am almost always on my own.

And I represent a growing reality in TV news.

The term “multimedia journalist” gets thrown around in the news business, but in television it has a clear meaning. It refers to a journalist who produces a report from start to finish, combining the jobs of a traditional reporter (researching, interviewing, writing) with those of a traditional photographer (shooting, editing). We now occupy a substantial part of TV newsrooms; per the latest survey, roughly nine of every ten local network affiliates use them in some capacity. When aspiring television journalists go to college, they are warned they will almost certainly start their careers – and likely spend a good chunk of them – as one-woman and one-man bands.

Yet no book exists that offers a comprehensive overview of what the job entails, with the insights and authorship of journalists working in the business.

So I wrote one.

I am proud and excited to announce the release of The Solo Video Journalist, available now on Amazon and Barnes & Noble. It is a how-to guide for a position in TV news that is long overdue for such analysis: the multimedia journalist, or MMJ.

(… or backpack journalist, or VJ, or any number of titles bestowed upon this position through the years. I went with “solo video journalist” because I think that term most accurately describes the job: producing video stories and journalism on one’s own.)

I have held this title since I entered the business more than a decade ago, and I have remained astounded at the lack of explicit instruction exists for those who do it. So many, both inside and outside the business, continue to envision newsrooms full of traditional reporters and photographers, neglecting the vital role MMJs have come to play.

The reality is far different.

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3 GREAT STORIES: Starring Passover, paint & Shakespeare

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Every week, I shine the spotlight on some of the best storytelling in the business and offer my comments. “3 Great Stories of the Week” will post every Monday at 8 AM.

Meet a Southern Baptist matzoh expert (4/18/16, The Sporkful): This week marks the continuation of Passover, the eight-day Jewish holiday celebrating the exodus from Egypt.

Like many Jewish holidays, it is notable for its history as well as its food.

On a holiday where Jews are instructed to give up bread and other leavened products, the most fascinating food is matzoh, or unleavened bread. Very few podcasts would devote a whole episode to the cracker-like cuisine, but The Sporkful is one … and it does a great job.

Host Dan Pashman delves deep into matzoh with several enjoyable interviews, one of which features a Southern Baptist who once played a major role with the Manischewitz company. Like most episodes of The Sporkful, this one is inventive and enjoyable thanks to Pashman’s passion.

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3 GREAT STORIES OF THE WEEK: On soccer, adversity, & elections

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Every week, I will shine the spotlight on some of the best storytelling in the business and offer my comments. “3 Great Stories of the Week” will post every Monday at 8 AM.

I have focused the first few weeks of “3 Great Stories” on TV pieces, both long-form journeys and well-edited triumphs.

This week, we branch out.

You will find three impeccably told stories here, but they come in different sizes and media. One is a nicely spun local TV yarn, but another is a print masterpiece accompanied by a horrifying photo. The third is all photos, by one of my favorite storytelling arms in the business.

Soccer reigns at King Chavez High School (3/1/13, KNSD-TV San Diego): Greg Bledsoe does what I do — he is a one-man TV band, which means he shoots and edits the videos for his on-air reports — and he does it very, very well. (He also does weather on the side, which is a whole ‘nother batch of awesomeness.) In this story, he captures dawn on the soccer field in San Diego, with a piece that reminded me of the movie Gridiron Gang with its uplifting inner-city athletic-success-story feel.

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