mmj survey

The MMJ Survey: What MMJs want non-MMJs, managers to know

Last week I posted the results of the MMJ Survey. I heard from nearly 100 currently solo video journalists about how they view their job and industry, and I wrote an accompanying column with eight revealing takeaways.

In three days, that column became the fifth-most popular post in the history of my blog.

It also became the source of countless messages, both online and in person, about the importance of providing a voice for such an overlooked position.

I believe strongly in developing that voice for solo video journalists. It’s why I speak so passionately about MMJs at workshops and conferences, and it’s why I wrote an entire book, The Solo Video Journalist, to provide the kind of specific guidance that is lacking for the position.

I want to use this post to give more space for those voices to shine.

The MMJ Survey ended with a series of open-ended questions that pressed respondents to speak out about their position. While I cannot publish every answer, I present below the most frequently heard themes from today’s solo video journalists.

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The MMJ Survey: 8 revealing takeaways about solo video journalists

For too long, the job of a “TV multimedia journalist” has been defined and viewed in its simplest terms … at least by those who have never worked as one.

Outsiders typically view the MMJ as a two-for-one combo package of reporter and photographer. Technically this is true; a one-person crew, by definition, handles the responsibilities traditionally assigned to multiple people.

But solo video journalists face unique challenges not experienced by – and not immediately obvious to – their colleagues in more traditional roles.

I have worked as an MMJ for my entire career, and I currently do so for the NBC affiliate in Atlanta. But I have devoted much time away from the newsroom to shining a light on this widespread yet often overlooked position. I have written about the challenges on this blog, interviewed renowned MMJs on my podcast, and recently authored a book, The Solo Video Journalist, that serves as a how-to guide for one-woman and one-man bands.

My latest offering is aimed not just at MMJs but also everyone else in the newsroom.

In January I conducted the MMJ Survey: I crafted a list of questions designed to get a better understanding of how solo video journalists view their jobs. I heard from 96 MMJs, with diversity in age, gender, and market size. They offered responses that often showed a clear consensus – and unearthed some conclusions that may surprise their newsroom colleagues.

Here are eight takeaways from the MMJ Survey:

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The MMJ Survey: Full results

In January 2017, I released a survey for solo video journalists to better understand how they view their jobs and their industry. I heard back from 96 MMJs, all of whom answered anonymously.

Below are the results to the survey’s multiple-choice questions. Most of these questions were accompanied by open-ended follow-ups, which are not included here due to complications with transfer from the Google Forms apparatus. For insight and analysis, check out the following article:

For more information about the data and survey, you are welcome to reach me by e-mail.

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Solo video journalists: take the MMJ Survey

I have spent my entire career as a multimedia journalist, or MMJ.

And because of that, I know all too well how little attention and instruction are paid to the position, even as it becomes one of the most prevalent jobs in local TV news.

In the past few years, I have taken major strides to rectify that. I have devoted many entries on this blog towards analyzing the quirks and challenges of the solo life, and this past fall I released a book, The Solo Video Journalist, which serves as a step-by-step guide through the storytelling process for aspiring MMJs.

Now I want to take the next step: this survey.

The MMJ Survey will provide a comprehensive look at how solo video journalists view their jobs, their industry, and themselves. I plan to compile the results and present them on this blog in the next few months.

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