scott reilly

3 GREAT STORIES: Starring May sweeps, 2016 edition

Every week, I shine the spotlight on some of the best storytelling in the business and offer my comments. “3 Great Stories of the Week” will post every Monday at 8 AM.

Miracle? Blind woman sees again after unrelated surgery (5/11/16, WBBH-TV): It’s that time of year again.

Or, should I say, it’s one of several “that times” of year again.

Sweeps has arrived. Local TV stations across the country have now entered the crucial May ratings period, and they stack their shows with long-form stories that get regularly promoted.

Thankfully for the viewer, those stories are often very powerful.

Consider this one from reporter Chad Oliver and photographer Scott Reilly at NBC2 in Southwest Florida. They tell a tale I would not have believed if not for the medical professional in the story who confirms it: a elderly woman, who had lost her sight, regained it seemingly accidentally through surgery on her neck.

The woman is a grandmother and firecracker named Mary Ann whose personality carries the whole story. Oliver smartly lets her do so, writing in a way that elevates her character while continually adding layers of story and surprise. It’s smile-worthy, for sure.

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3 GREAT STORIES: Starring breaking news at WBFF

Every week, I shine the spotlight on some of the best storytelling in the business and offer my comments. “3 Great Stories of the Week” will post every Monday at 8 AM.

Man in animal costume shot after making bomb threat at Baltimore’s FOX45 (4/28/16, WBFF-TV): This past Thursday, a major news story played out in front of a TV station’s eyes … or, more accurately, its parking lot and lobby.

According to the story, a man wearing a panda costume set his car on fire in the parking lot of WBFF-TV, Baltimore’s FOX affiliate. Then he demanded “the station air a story he brought with him on a flash drive” and “threatened to blow up the building after being denied entry to the station’s lobby”. The building was evacuated, police arrived, and the suspect was eventually shot but not killed by officers.

And the station’s news department kept working.

The entire newsroom contributed to live coverage, even when they possessed no access to their building. Moreover, they produced compelling work while dealing with the uncertainty of a very real and likely scary situation. I give immense credit to all involved.

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