tree falls on house

Two-hour turnaround: a storm story

Typically I use this space to showcase longer stories, in both time and preparation.

Not this story.

Here is an example of where good storytelling techniques can help produce a compelling report in a limited amount of time.

How limited? From start to finish, two hours.

Late last month, the Atlanta area got struck by heavy storms that brought rain, lightning, wind, and hail. Like many April showers, this one — to borrow a metaphor from a different month — came in like a lion, flying through the region and causing traffic back-ups on the highways. It also toppled several trees, and I was sent by my WXIA-TV producers to one such incident in Roswell, Ga., where a tree had fallen on a home.

That was all I knew as I arrived at the house at 3:30 PM, but I soon discovered the rest of the story.

And I learned it from the home’s owner: Yolanda Rossi, age 92.

Despite the fact that a tree had knocked out the corner of her dining room, Rossi seemed undaunted by the whole thing and welcomed me into her home with a smile. As she showed me the damage and provided her perspective on the event, I knew I could potentially put together a poignant piece about her experience that day.

I was supposed to be live at 5 PM, but I called the 11Alive assignment desk and asked if the 6 PM show producer would like this story.

That producer said no. The 5 PM producer said yes. (more…)