Every week, I shine the spotlight on some of the best storytelling in the business and offer my comments. “3 Great Stories of the Week” will post every Monday at 8 AM.
A sweet surprise awaits you (9/22/15, 99% Invisible): The pieces in this week’s edition of “3 Great Stories” have a common strength: they all lead the audience on a journey.
Roman Mars and his team at 99% Invisible have practically perfected this structure, at least in podcast form. I have written about 99% Invisible so many times I have little left to say, but as long as Mars keeps producing exquisite episodes like this, I will continue to shout him out.
I don’t want to spoil this journey, but as you listen, appreciate the narrative build: from an innocuous story about Powerball to the rise of the fortune cookie to its surprising, serious, and historic background. Every few minutes brings a new twist, constantly rewarding and informing the attentive listener.