Take a look at this study, which came out last month.

According to Ipsos, when Internet users (read: nearly all of us) share content online, more often than not, they share photos.

In fact, 43% of said users have shared a photo on social media. This is 17% higher than how many users have used social media to share an opinion, status update, or link to an article.

Photography is more ubiquitous than ever, and it has really only become that way within the last decade. Digital cameras, camera-phones, and social media have all fueled the movement.

So, with photos all around us, where does that leave the truly great ones?

That is what I asked Alexa Keefe, a photography producer for National Geographic and this week’s guest on the Telling The Story podcast.

Keefe curates the famous magazine’s daily web series, “Photo of the Day”. She delves through thousands of photos to find the 30 or so that fill up a given month, and she often chooses the most exquisite ones around.

But, you may be surprised to hear, even a photo purist like Keefe can respect the rise and current glut of amateur photos.

“I think it really just speaks to how visual we are, just looking at a picture …” Keefe says. “I think that’s been the amazing thing about digital photography.”

In this preview, Keefe acknowledges the popularity of digital photos but reiterates her love for the old school: photographers who shoot on film and get gorgeous, crisp results.

Come back to tellingthestoryblog.com Wednesday morning to hear my full podcast with Alexa Keefe. And subscribe to the podcast – and rate and review it – on iTunes!

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RELATED STORY: 3 Great Stories: Starring storytelling through photographs
YOU MAY ALSO LIKE: Podcast Episode #7: Erin Brethauer, New Yorker Instagrammer
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Matt Pearl is the author of the Telling the Story blog and podcast. Feel free to comment below or e-mail Matt at matt@tellingthestoryblog.com.